Taglines and Slogans I create are featured on Network, Cable and Syndicated Television, as well as Online Media, major Magazines and more. I am happy to assist small businesses as well!
Taglines/Slogans I created:
Schlegel Consulting:
Your Number Makes a Difference™
Window Cleaner:
Cleans windows so well you can see the future™
Dog Food:
We Only Do It Doggie Style™
It’s So Good Even Your Master Can Eat It™
Food and Grog For Your Dog™
Law Firm:
We would have proven Adam ate the apple™
We make molehills out of mountains™
A New Social Network:
The only social network without haters™
Not Just Another Social Media Network, But A Social Media Adventure™
Imitation Crab:
Sometimes imitation is better™
Brick and Mortar agency:
It’s time to shop offline again™
Lovey’s Body Products:
Prevent the chafe with the stick that’s safe. ChafeStop™
Lasts the Event with Less Money Spent™
Get rid of the frustration of irritation with ChafeStop™
When you can’t avoid friction ChafeStop™ soothes the restriction™
When it comes to long-lasting and making ends meet, ChafeStop™ can’t be beat™
Ditch the chemicals! Switch to Lovey’s All Natural Products™
Arborist:
We Take Care of Them So They Can Take Care of Us™
We’re The Company Mother Nature Hires™
Singularity Technologies:
Sentient A/V™
Facial Laser:
Less Pain, All Gain™
Getting older, have no fears, this laser removes the years™
Leaves no scars, leaves no trace, this laser rejuvs your face™
Vaginal Laser Rejuvenation:
You feel and look young in heart and face, this laser rejuvs your secret place™
Feel secure at work, sleep, and play, this laser rejuvs your V-jay™
Kirsh & Associates Design Consultants:
Your Workplace Reimagined™
Baby Products:
You can’t get any more natural™
Interpretation Company:
The Babble-fish of Your Audio World ™
Contractors:
They Say Rome Wasn’t Built In A Day…If We Were In Charge, It Would Have Been ™
Michelangelo had nothing on us ™
Hovercrafts:
De-inventing the Wheel™
Japanese Communications Firm:
Communicating With Honor™
Honorable Communication™
A Web Affair:
Build, Manage & Love Your Website™
Schlegel Consulting:
Evolutionary Team Effectiveness™
Perfecting Teamwork Effectiveness™
Perfecting Teamwork™
We Perfect Your Team™
Teamwork Perfected™
Teamwork Perfected It’s What We Do™
The Schlegel Effect:™
Your Trusted Consultant for Teamwork Effectiveness™
Better Business Through Teamwork Effectiveness™
Getting Your Team To Work Together Effectively™
NewCo Smart Home:
Home Smart Home™
Your Home In The Palm Of Your Hand™
We Make Your Home Smart™
Home + Phone + Smart = NewCo™
Smart Home, Smart Life, Smart, Always™
Giving a voice to your home™
Giving a voice to your appliances™
We make the walls talk™
Lifesaver. Lifestyle. Lifetime™
You know the saying if these walls could talk, with NewCo they do™
The Reason It’s Home Sweet Home™
Why a Tagline is the Solution to Your Brand Recognition
What is a tagline and why do you need one?
Merriam-Webster defines a tagline as: a reiterated phrase identified with an individual, group, or product.
That is the cut and dry definition.
That is not enough!
A tagline needs to be more than words. It has to be more than just a line.
It must be poetic, profound or provocative.
It must make people think. Not only about your business as a whole, but what doing business with you, your product or service will do for them. It has to generate buzz. The tagline must compel clients and customers to believe that doing business with you is not only the right thing to do, but have them feel that doing so makes them look better, exalts them.
A tagline must be referenced, repeated and remembered.
For example, there is an egg farm. The logo is a pile of opened white chests filled with gold. That is original thinking, a metaphor for eggshells and egg yolks, but it doesn’t say it all. How does the product or service connect with chests of gold, and what will compel you to choose them? An egg is an egg, what’s the difference? Your tagline should compel them to choose you.
It should be a tagline of such magnitude that they have no choice. The logo coupled with the tagline “Eggs, the treasure of food” gets your attention. Not only does it give perspective, but a great tagline also makes a statement about you, your product or your service.
The perfect tagline makes brands stand out. They become a part of pop culture that no one ever forgets. They become the pinnacle of what they do. Taglines work whether you are a small business or a famous brand name company. On your business cards, they will never be discarded or forgotten. On your website, it will be bookmarked every time. Marketing and advertising materials, customers will tell a friend.
The Cutting Room Floor:
DIY where the limits the sky™
Design in a Whole New Direction™
The Sistine Chapel Has Nothing On Us™
Classic Design with Purpose in Mind™
The New Standard of Energized Design ™
Where Beauty and Purpose Meet™
Beautiful Efficiency™
Turning Your Office Into a Work Of Art™
Weblationships built every day™
Your site done right™
The simple solution for the E revolution™
Say goodbye to the itch by making the switch to ChafeStop™
Soothe with the stick that’s smooth, ChafeStop™
You can conquer the mountain with ChafeStop™
Stop the grief and get relief with ChafeStop™
Stop the burn with just a turn, ChafeStop™
Put the fun back in your run with ChafeStop™
Stop the pain, with ChafeStop™ and you’ll stay sane ™
More to come…